Commercial cleaning and facility services
365 Spotless - Cleaning Business Platform
A live, conversion-led Django platform connecting local-service marketing with quotes, walkthrough booking and business operations.
- Client
- 365 Spotless NYC
- Build
- Conversion website and operations platform
- My role
- Product strategy, UX/UI, full-stack development and deployment
- Engagement
- WordPress replacement and custom platform build
Evidence basis: the live public website and the implemented repository were inspected. Capabilities are described from working routes, models and templates; no private client data or unverified growth metric is published.
Project context
Building for the buying decision and the work behind it.
365 Spotless needed a digital presence that could earn trust in high-stakes medical and commercial environments while supporting the work that happens after an enquiry. The engagement moved the business from a general WordPress presence to a purpose-built Django platform shaped around its NYC market, certifications, sales process and service operations.
01
The challenge
What the product needed to make easier.
The buying decision depends on more than attractive pages. Facility managers need to confirm service fit, geography, insurance, certifications and reliability quickly. The business also needed a clearer route from initial interest to walkthrough, quote, proposal and ongoing service - without forcing staff and clients across disconnected tools.
02
The approach
One connected experience, not isolated features.
I designed a focused service architecture for medical, office, overnight, floor and data centre cleaning, supported by NYC service-area content, certification proof, reviews and contextual enquiry paths. Behind the public experience, I built lead and quote workflows, a custom walkthrough scheduler, proposal acceptance, transactional email, and role-specific client, crew and vendor experiences. The administration layer gives the business one place to manage content and core operational records.
03
Verified scope
Capabilities implemented around the real workflow.
Audience-specific pages for medical and commercial facility buyers
Certification, insurance, review and service-area trust signals
Contextual quote forms and a custom walkthrough scheduling journey
Lead records, scoring, proposals, email delivery tracking and e-signature data
Client access to service history, documents, payments and support tickets
Crew scheduling, job actions, checklists and completion evidence
Vendor document and invoice workflows
Sitemaps, service-area pages and editable search metadata
04
The demonstrated outcome
What can be said responsibly.
The result is a live full-stack platform that connects acquisition with delivery. Prospects can understand the specialist offer and request the right next step; staff can progress leads into quotes and proposals; and authenticated users can access the records and actions relevant to their relationship with the business. No unsupported conversion uplift or revenue figure is claimed without access to an agreed analytics baseline.
Selected product views
Interfaces tied to a clear user decision.
A useful next step
Have a customer journey or internal workflow that has outgrown generic tools?
I’ll help you identify the smallest credible version that can create value.